We’ve been working in the business world, particularly the technology space for decades and have seen it all. We’ve used this experience and insight to develop a unique set of services that sets us apart. Here’s what makes us different:

Passion

In work and in life, we are all in. We are passionate about marketing, which is why we've chosen to make it our life. We also believe in working hard, having fun and treating people fairly at all times and do not accept that these things are exclusive to one another. We work with clients who share these same passions. Because of this mutual alignment, we are able to deliver results while keeping our clients and ourselves happy.

Experience

With decades of experience with top B2B software and hardware companies across a variety of verticals and versatility in all major marketing functions, you can have the peace of mind that you are in good hands. Since we’ve been in your shoes running teams and working in all types of environments — from start-ups looking to grow aggressively and dreams of an IPO to large, global, public companies looking to re-define their market — you can trust that we will get the job done.

Versatility

We aren’t limited to just one function of marketing, such as product marketing or demand generation, but are proficient in all facets of marketing - from corporate marketing and public relations to content marketing (see our complete list of services). This versatility allows you to get more expertise and value from your investment in working with us, especially if you have a variety of defined or undefined needs.

Flexibility

Maybe you have short-term need or a longer-term one. Or maybe you have different needs at different times. We are flexible to meet any of these types of needs, working in the capacity that serves you best, whether that is as fractional marketing leader or as an augmentation to your team for a short period of time or a longer, on-going one, or on a project basis.

Gary Lombardo is a marketing executive and leader with deep experience in helping organizations define a scalable and repeatable business focused on growth. He’s successfully grown companies from $0 to $300m+ in revenue in cloud based models including with pre-IPO and public companies — from largest software companies in the world to fast growing start-ups. Successful exits include IPOs and acquisitions. His expertise is in selling enterprise solutions in global markets, including NA, EMEA and APAC. He’s done so in a variety of industries, including retail, marketing technology, human capital management, collaboration and security. Gary is a versatile marketing athlete, with proven expertise in all functions of marketing including product marketing, demand generation, corporate marketing, partner marketing, corporate marketing, public relations and product management. He’s had experience sitting on executive teams, leading large teams, small groups, being matrixed, serving as an individual contributor and everything in between. 

In business and in life, Gary is all in. He’s an adventurer, athlete, seeker of new experiences and coach. He’s been on high altitude expeditions to more than 8 different countries, including in the Andes and to 7100m+ in the Himalaya. He’s scaled walls and jumped over fire in 30+ mile obstacle course races, slogged it out in overnight adventure races, raced Ironmans, hung in crevasses, climbed frozen waterfalls, rode elephants in the Nepali jungle, swam 3+ mile races in the open ocean and completed the Spartan Death Race. He is a United States Triathlon coach, Spartan SGX L2 coach and CrossFit L2 coach, having helped hundreds of athletes achieve their personal goals.